Opera Group
All studies
Sector Study

Consumer Brands & CPG

If you sell food, beverages, beauty, or home products — we open modern and traditional trade for you.

Overview

Mass and premium CPG brands entering LatAm need three things: regulatory approval, channel access (modern and traditional trade), and good execution at the point of sale. We deliver these three things from start to finish.

Capabilities

  • · Key account management in modern trade
  • · Route to market in traditional trade
  • · Co-manufacturing and local sourcing
  • · Trade marketing and shopper activation
  • · Health registrations in 8 markets

Representation modes

Exclusive DistributionBrand Licensing and Local ManufacturingJV / NewCo